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Overview
Updated fee structure
Improving the buyer experience
Seller protection and tools
List using eBay catalogues in more categories
The number of categories in which you must list your item with a matching product from the eBay catalogue has increased.
Using the catalogue helps makes it faster and easier for buyers to find your listings, so start listing and relisting with matching products now.
From 2 May 2012, if your listing doesn't match with a product from the eBay catalogue where it's available, you risk your listing being removed and losing sales.
Detail
How to list using the catalogue
- When listing an item, you need to match it with a product from the eBay catalogue. Check your listings by using the catalogue adoption tool.
- When listing in the Sell your item form:
- Enter the European article number (EAN) or brand and model keywords that describe your item.
- Select a product that matches your item.
- Learn more about how to list using the catalogue with other listings tools.
- Add your own description and photos of used items to accurately show the condition.
- To list a product bundle, choose a matching product from the eBay catalogue, tick the bundle flag and add details in the description.
Watch the catalogue adoption tool video to identify listings to update.
Categories affected by this change
Thesecategories have been added to the existing categories in which you must list your items with matching products:
DVD & Blu-Ray:
- Region Free DVD Players
- Portable DVD Players
- DVD Players
- Region 2 DVD Players
- DDVD & VCR Combo Players
- DVD Recorders
- Region 2 DVD Recorders
- Region Free DVD Recorders
- Other DVD & Home Cinema
- Blu-Ray Players & Recorders
Home receivers:
- Tuners
- Analogue
- Digital
Multimedia Projectors:
- Projectors
Home Theatre systems:
- Home Cinema Systems
Home Theatre Speakers & Subwoofers:
- Subwoofers
- Other Speakers
- HiFi Speakers
- Bookshelf/ Wall Mount Speakers
- Floor Standing Speakers
- Surround/ Home Cinema Speakers
- Standmount Speakers
- Speaker Components
- Portable Speakers
Benefits of catalogues
Byusing the eBay catalogue, you can choose to add pre-filled product information, such as category, item specifics and stock photos. This means you'll spend less time writing item descriptions and sourcing photos.
Using the EAN as part of the eBay catalogue allows listings to appear in a wider range of channels, including Google product search, meaning a larger audience for your listings.
We're also improving the way we use the information provided in item descriptions. This means that keyword search terms used by customers will help result in better matched listings.
Find out more about listing your item with product details from the eBay catalogue.
| Now | Check if you have listings in categories where listing with a matching product is required. An easy way to do this is by using the catalogue adoption tool. |
|---|---|
| From 2 April | Start listing and relisting your affected items with matching products from the eBay catalogue. One way of doing so is by using the European article numbers (EANs). |
| From 2 May | Check all listings in affected categories are listed with a matching product or they will be automatically removed. |
Frequently asked questions
How can I find out which listings I need to update?
You should check all your existing listings in relevant categories (including Good 'Til Cancelled). It's easy to check your listings using the catalogue adoption tool.
What happens if a new product is added to the catalogue after my item is listed?
As new products are added to the catalogue, you must match existing listings to the new product when you relist.
Which listings will qualify for the deals box at the top of the product page?
Only the best fixed price deals from eBay Top-rated sellers listing with matching products from the eBay catalogue will be shown.
What if there's no matching product in the catalogue?
Just list as normal and follow good listing practice, including providing the EAN if you have it.Your listing will show in search results pages along with other listings grouped by product. It won't show on a product page as it hasn't been matched to a particular product in the catalogue.
The product that matches my item is in the catalogue, but the product information is wrong. What should I do?
Still list using a matching product from the eBay catalogue, but remove the incorrect product information, then clarify the right ones in the listing description. If you see an error in the catalogue, you can submit a change request when you are listing your item.
Benefits
For you
- Save time in setting up your listings
- Your listings appear with improved relevancy
- Catalogue EANs picked up by external search
For your customers
- Buyers can find items quickly and easily